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Google Analytics 201

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"Matt is really great trainer! He showed us some tips and trick..."

Matt is really great trainer! He showed us some tips and tricks for GA reports, very helpful. Matt listened to all our problems/questions and came up with solutions helping us understand what we could do. 
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 28/06/2012
5 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"Matt is really great trainer! He showed us some tips and tricks for GA reports, very helpful. Matt listened to all our problems/questions and came up with solutions helping us understand what we could do. "

on 28/06/2012

Company: GIMO

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"Matt knows the subject matter inside out and was hugely impres..."

Matt knows the subject matter inside out and was hugely impressive explaining the subject. 
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 04/07/2012
3 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"Matt knows the subject matter inside out and was hugely impressive explaining the subject. "

on 04/07/2012

Company: Th_NK

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"Matt Trimmer is an excellent trainer, has tons of patience to ..."

The 201 course blew me away. I thought I had been using GA in an rather advanced fashion, but I learned there was much more to track and analyze. Matt Trimmer is an excellent trainer, has tons of patience to sit down and explain every single little detail one might not understand. I'd definitely recommend this course to any Business Intelligence / Marketing manager or executive.
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 12/04/2012
5 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"The 201 course blew me away. I thought I had been using GA in an rather advanced fashion, but I learned there was much more to track and analyze. Matt Trimmer is an excellent trainer, has tons of patience to sit down and explain every single little detail one might not understand. I'd definitely recommend this course to any Business Intelligence / Marketing manager or executive."

on 12/04/2012

Company: 2Parale

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"Matt was extremely knowledgeable and took time to discuss spec..."

Far more in depth course and one which should be empowering to most marketing people. The detail and depth of what can be achieved was interesting to both marketeers and developers alike. Again, Matt had a excellent knowledge of the product and took time to answer individual issues at a good pace.
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 13/04/2012
5 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"Far more in depth course and one which should be empowering to most marketing people. The detail and depth of what can be achieved was interesting to both marketeers and developers alike. Again, Matt had a excellent knowledge of the product and took time to answer individual issues at a good pace."

on 13/04/2012

Company: Unipro Limited

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"Matt is an excellent trainer and was able to explain the tool'..."

I attended Google Analytics 202. Matt is an excellent trainer and was able to explain the tool's capabilities and functions in a very pedagogic manner. I met my objectives and I am looking forward to attend Web Analytics 203!
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 24/01/2012
4 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"I attended Google Analytics 202. Matt is an excellent trainer and was able to explain the tool's capabilities and functions in a very pedagogic manner. I met my objectives and I am looking forward to attend Web Analytics 203!"

on 24/01/2012

Company: CyberCom Consulting

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"Matt's knowledge of GA is excellent and his teaching style ver..."

The GA201 course provided the logical next-step to GA101, expanding on some of the areas touched upon during the first day, and introducing more advanced tools and techniques. Of particular interest was a further look at goals and using advanced segments (and creating custom ones), but it was all very interesting and has led to a not insignificant 'to-do' list of actions to put into place once back at the office. Matt's knowledge of GA is excellent and his teaching style very clear. He focuses the teaching on real examples offered by the class attendees, and answers all questions from the class in a clear and concise way. Would definitely recommend to someone with a workable knowledge of GA that wants to take it up a gear and start leveraging more of the analytical power on offer (like me).
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 23/10/2011
4 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"The GA201 course provided the logical next-step to GA101, expanding on some of the areas touched upon during the first day, and introducing more advanced tools and techniques. Of particular interest was a further look at goals and using advanced segments (and creating custom ones), but it was all very interesting and has led to a not insignificant 'to-do' list of actions to put into place once back at the office. Matt's knowledge of GA is excellent and his teaching style very clear. He focuses the teaching on real examples offered by the class attendees, and answers all questions from the class in a clear and concise way. Would definitely recommend to someone with a workable knowledge of GA that wants to take it up a gear and start leveraging more of the analytical power on offer (like me)."

on 23/10/2011

Company: National Histroy Museum

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"I’d definitely recommend the course to colleagues and wi..."

All in all I think that the 2 courses GA 101 and 201 were excellent. What I knew from GA, I had learnt through practice and by reading the excellent book by Briand Clifton. But nothing replaces live interaction. I have learnt a lot on both days, ranging from simple tips (the Google account, set-up of the correct time zones, hostnames, shortening tagged URLS with bit.ly) to more strategic thinking such as the Page Efficiency Analysis and Visitor Acquisition Efficiency Analysis. The technical bit about the cookies was also extremely useful.
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 04/07/2011
5 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"All in all I think that the 2 courses GA 101 and 201 were excellent. What I knew from GA, I had learnt through practice and by reading the excellent book by Briand Clifton. But nothing replaces live interaction. I have learnt a lot on both days, ranging from simple tips (the Google account, set-up of the correct time zones, hostnames, shortening tagged URLS with bit.ly) to more strategic thinking such as the Page Efficiency Analysis and Visitor Acquisition Efficiency Analysis. The technical bit about the cookies was also extremely useful."

on 04/07/2011

Company: iRobot

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"Ivantage does a great overview of Google Analytics."

The advanced course was more challenging to follow than the first day (as it should be). It's hard to say now if I've gotten everything out of it. I think it will be more apparent once I start working with GA on a regular basis and I start trying out the techniques we discussed. The seminar was really well run and covered very important topics that will be very useful in the future.
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 17/02/2011 20:31:09
5 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"The advanced course was more challenging to follow than the first day (as it should be). It's hard to say now if I've gotten everything out of it. I think it will be more apparent once I start working with GA on a regular basis and I start trying out the techniques we discussed. The seminar was really well run and covered very important topics that will be very useful in the future."

on 17/02/2011 20:31:09

Company: Mannheim Business School

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"Matt was excellent, answering all questions and setting the ri..."

The course was technical, but you did not have to be a web designer to understand. Matt explained everything thoroughly and even as a non technical person, I understood the coding and the purposes.
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 27/07/2010 09:11:52
5 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"The course was technical, but you did not have to be a web designer to understand. Matt explained everything thoroughly and even as a non technical person, I understood the coding and the purposes."

on 27/07/2010 09:11:52

Company: Remet UK Ltd

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"It was fine"

I find it a dull dry subject so its hard to enjoy, but what was presented was fine.
Google Analytics 201 – Advanced Analysis and Measurement - 1
Date published: 04/07/2010
3 / 5 stars

Open, public training
Google Analytics 201
Advanced Analysis and Measurement - 1

"I find it a dull dry subject so its hard to enjoy, but what was presented was fine."

on 04/07/2010

Company: Acas

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Past Attendees said

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